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Category Archives: Building Brands

NightRider Jewelry brand begins facelift

NightRider Jewelry

We are currently in the process of reinventing the brand for NightRider Jewelry.  The company is currently repositioning itself to be the premier brand in the space of high-end hardcore jewelry.  While their product speaks for itself, it became more evident over time that the brand must remain timeless without relying on trends or fads regarding design and graphical elements.  Here is a sneak peak of where the visual components are heading regarding lifestyle photography.
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March 31, 2011

Take a look under our hood

We are currently developing a brand for Bite Me Brownies.  From start to finish we have been engaged to help tell the story and give their product a bit more attitude than the typical baked goods you will receive this winter from Aunt Sally.

We are now into product packaging mode and want to share a few iterations of the process so you can see where we are headed.  The packaging Bite Me has chosen is a metal tin where each brownie will be individually presented.  Each packed will beautifully presented in a metal tin with labeling applied for each of the 5 flavors.

Take gander at the initial design concepts and feel free to share your thoughts in the comments below.  We will certainly share the final results once everything is wrapped up.

Bite Me Brownies' labels

December 7, 2010

Custom Clothing Brand Underway

Hideoki Bespoke is a bespoke clothier who sought us out earlier this year to develop their brand with an exciting launch in 2011.  Being responsible for all facets of their brand has been an exciting process thus far with lot more to do prior to launch. We will keep you informed along the way in hopes of sharing our experience with you. 

hideoki bespoke

December 6, 2010