Jewelry Client to Open Mall Location
We are thrilled to be working closely with our client, NightRider Jewelry, in preparation of them opening their inaugural retail location in a upscale mall, this fall. Our role is to facilitate the various communication touch points throughout the store such as hang tags, display materials, shopping bags, etc. In addition, we have been tasked with developing the strategy to “launch” the store and create awareness for the brand. Currently, we are working on skinning their new store with a barricade wrap while construction takes place. We will certainly post photos of the completed work next week after installation. Unfortunately, we cannot disclose the store’s exact location yet. Check back for updates on all the elements we are creating for them as well as the build-out progress itself. Even better, follow our Facebook page where we will be throttling up the posts to provide updates on this engagement as well as others.