Wrapping up a Jewelry Store
We shared the blank canvas of the new location for the NightRider Jewelry retail store in Scottsdale Fashion Square a couple weeks ago. We are excited to share the final product with you. Needless to say, the wrap has captured a ton of eyeballs as well as Facebook fans with the use of the QR code next to the doors. It’s too bad such a great looking barricade wrap will be torn down with the opening of the store this November. Luckily, the store will be a whole new adventure for us with the marketing efforts of this remarkable jewelry line. Currently, we are working on a variety of touch points for the store from hang tags, to collateral, to grand opening strategy, and so on. Very exciting! Stay tuned for more.